Increasing the Percentage of Exclusive Breastfeeding Mothers in Dungun, Terengganu

  • Adila Azura Abdullah Ketengah Jaya Health Clinic, Terengganu State Health Department, Ministry of Health Malaysia
  • Nor Fadzila Jusoh Kuala Dungun Health Clinic, Terengganu State Health Department, Ministry of Health Malaysia

Abstract

The World Health Assembly adopted the infant feeding strategy in 2001 which included the recommendation for exclusive breastfeeding from newborn until the age of six months with continued breastfeeding for up to two years while complementary food is introduced. Breastfeeding is the most cost-effective way to reduce childhood morbidity and mortality as well as give benefits to breastfeeding mothers. A quality improvement project was designed to increase the percentage of exclusive breastfeeding mothers in Dungun, Terengganu. There are several factors identified that contribute to the low percentage of exclusive breastfeeding which includes poor breastfeeding consultation skills by healthcare providers, lack of awareness and readiness among mothers to breastfeed, and a low breastfeeding-friendly environment. Four interventional strategies were formulated and implemented, including organizing JOM PA & MA classes to improve mothers’ knowledge and give support for breastfeeding mothers, strengthening and improving breastfeeding teaching skills among healthcare personnel to give better and convincing breastfeeding education, improvising the breastfeeding teaching aids by using more organized, compact and complete breastfeeding teaching handy kit. Lastly, the new work process of breastfeeding management was created to assist in the flow of breastfeeding management in the clinics. There were 152 mothers and 157 staff were involved in the preintervention study and 100 mothers and 157 staff were evaluated in the post-intervention period. Our study revealed a significant increase in the percentage of exclusive breastfeeding mothers, from 51.7% to 86%, exceeding the standard set at 80%. This comprehensives strategies effectively improve the percentage of exclusive breastfeeding mothers in Dungun, fostering the development of local breastfeeding guidelines to ensure continuous good healthcare services for breastfeeding mothers.

Published
2023-11-20
How to Cite
ABDULLAH, Adila Azura; JUSOH, Nor Fadzila. Increasing the Percentage of Exclusive Breastfeeding Mothers in Dungun, Terengganu. Q Bulletin, [S.l.], v. 1, n. 32, p. 72-84, nov. 2023. ISSN 2716-6554. Available at: <https://myjms.mohe.gov.my/index.php/qbulletin/article/view/20551>. Date accessed: 17 apr. 2024.
Section
Articles

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