Smart Technologies for the Development of Smart Tourism

  • Zauyani Zainal Mohamed Alias
  • Hanis Atikah Hashim

Abstract

The widespread growth of Internet of Things technology has had a big positive impact on the development of tourism businesses since it allows for accurate analysis of visitor preferences, taking into consideration the areas they visit. The advent of Internet of Things technology in the tourism industry includes the development of geolocation bracelets, mobile guide apps, ticket payment apps, and virtual reality technologies. Modern software programmes can instantly respond to tourist preferences, help with destination selection, and evaluate the organisation's tourism attractions. Based on this information, you can analyse data about a tourist's profile, the places they visit, how long they spend at tourist sites, and other aspects. The Internet may be used to analyse tourist preferences, predict their changes, and guarantee that current tourist offers satisfy the demands of the client with essentially no additional time or material expenditures for conducting tourist surveys and statistical processing. This study looks at how passengers use modern technology to improve their travel experience. Adapting travel planning; pre-trip, during-trip and post-trip processes, this study explores the use of smart tourism technologies that improve the quality of travel experiences. These studies will also provide context for understanding trip planning using smart tourism technology as a critical basis for sustainable travel and tourist services.

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Published
2023-07-30
How to Cite
MOHAMED ALIAS, Zauyani Zainal; ATIKAH HASHIM, Hanis. Smart Technologies for the Development of Smart Tourism. International Journal of Business and Technology Management, [S.l.], v. 5, n. 2, p. 329-334, july 2023. ISSN 2682-7646. Available at: <https://myjms.mohe.gov.my/index.php/ijbtm/article/view/23343>. Date accessed: 21 apr. 2024.
Section
Articles