ISMAIL, Amirah; GULILING, Hasnawati; AG. DAMIT, Dayang Haryani Diana. Conceptualizing Online Impulse Buying of Celebrity-Owned Brands on Live Streaming Commerce. International Journal of Business and Technology Management, [S.l.], v. 5, n. 3, p. 528-536, oct. 2023. ISSN 2682-7646. Available at: <https://myjms.mohe.gov.my/index.php/ijbtm/article/view/24541>. Date accessed: 24 july 2024.