ING @ GRACE, Phang; OSMAN, Zaiton; TZE-YIN, Lim.
Marketing Mix and STP Strategies: An Exploratory Study into Grocery Retailers in Malaysia.
Asian Journal of Entrepreneurship, [S.l.], v. 1, n. 4, p. 129-143, dec. 2020.
ISSN 2716-6635.
Available at: <https://myjms.mohe.gov.my/index.php/aje/article/view/11665>. Date accessed: 19 sep. 2024.