The Effect of Green Transformational Leadership on Service Employees in Indonesia
Abstract
The purpose of this study was to analyse the effect of green transformational
leadership on green creativity, green intrinsic motivation, and green
extrinsic motivation on green creativity in service companies in Indonesia.
This research method uses validity test analysis tools and reliability tests
with the SmartPLS Version 3.0 program. Based on the Variance Based
Structural Equation Modelling (SEM) approach. This research was
conducted at a state-owned enterprise service company in Jogjakarta
Province - Indonesia. Respondents in this study amounted to 119 people,
with a saturated sample method, and the sampling technique used double
sampling. The results show that green transformational leadership has no
effect on green creativity, green transformational leadership increases and
is significant on green intrinsic motivation, green intrinsic motivation
influences green creativity, green intrinsic motivation partially mediates
transformational leadership on green creativity, and green extrinsic
motivation moderates the effect of motivation green intrinsic to green
creativity.